By now, most people know about Heartbleed, the computer vulnerability that takes advantage of a programming flaw in websites' OpenSSL encryption code. As we wait to see which sites are affected, companies are beginning to send emails to customers. We can compare these bad-news messages in the same way we looked at emails about the Epsilon security breach back in 2011.
Here are the emails I've seen so far:
- What differences do you notice among these emails? Consider the message, tone, organization, and so on.
- What could account for these differences?