Sometimes a simple mistake requires a simple solution. At one location of Sainsbury's, a British grocery chain, a message intended for employees was mistakenly posted in the window.
In a friendly tweet exchange, a Sainsbury's representative promised to follow up:
The grocer emailed an explanation to Business Insider:
“We often use posters to make store targets fun and achievable for our colleagues. They are intended for colleague areas in the store, but this one was mistakenly put on public display.”
- The tweet is quite conversational, including "yeah." Is this appropriate?
- Assess Sainsbury's explanation. Is it sufficient?
- What's your view of the campaign for employees?